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Marketing & Communications Coordinator

RBS is looking for a Marketing & Communications Coordinator. This position is responsible for providing marketing and business development support of the practices’ business development, marketing, and communications plans, under the supervision of the Marketing & Business Development Manager. Your mission is to take on a variety of marketing and communications activities with competence, grace and confidence. You are a people-person and known to multi-task and prioritize effectively.

You will:

  • Assist in the RFP process, including pitches and promotional packages, and help administer and maintain representative matter/deal/client lists for use;
  • Develop content for marketing materials, including advertisements, lawyer biographies, press releases, newsletters, practice profiles, the firm’s website and other communications pieces;
  • Generate posts for the firm’s social media platforms including, LinkedIn, Twitter and Facebook, and provide individual lawyers with social media assistance and advice as required;
  • Identify opportunities for award submissions on behalf of the firm, including writing and coordinating submissions, and maintaining/updating the firm’s directories and rankings;
  • Support the initiation and roll-out of a new CRM database;
  • Coordinate the firm’s holiday initiatives, including client gifts and holiday cards;
  • Coordinate, plan and track RSVP’s for firm client functions, receptions, promotional events and seminars, including logistical implementation of events, sourcing vendors, negotiating costs, food & beverage and A/V;
  • Maintain the firm’s inventory of branded merchandise and promotional items, including, sourcing, ordering and distribution of client swag;
  • Coordinate with several suppliers ensuring prompt and appropriate delivery of goods and services;
  • Coordinate photo shoots for the firm’s website and advertising campaigns;
  • Allocate the firm’s sporting tickets for business development purposes;
  • Conduct legal marketing research and miscellaneous marketing projects as needed;
  • Work the occasional overtime (paid) during peak seasons and events;
  • Develop content for e-newsletters, e-greetings, etc., using Constant Contact;
  • Liaise with graphic designers on creative designs including advertising and
  • Sponsorship coordination.

You possess:

  • A thorough knowledge of marketing and communications principles, preferably within the professional services environment (preferably law);
  • A degree or diploma in marketing, or 3-4+ years’ experience in marketing;
  • An ability to build credibility with lawyers, and can form collaborative relationships with other team members and staff;
  • Capability to identify appropriate communication channels for different types of content, for maximum audience reach and engagement and;
  • Exceptional organizational skills, strong attention to detail, ability to work autonomously and multi-task, meet tight deadlines and problem‐solve while responding to changing priorities.

Your technical skills include:

  • CRM database;
  • CMS website systems (WordPress);
  • MS Office applications (PowerPoint, Excel, Word, Outlook);
  • Adobe Creative Suite (InDesign, Photoshop, Illustrator);
  • Hootsuite, Constant Contact and Survey Monkey;
  • Excellent working knowledge of social media platforms (Twitter, Facebook, LinkedIn);
  • Basic graphic design skills; and
  • Good writing skills.

Please contact our Manager of Human Resources listed below for more information:

Cindy Z.P. Hildebrandt
Direct Tel: 604.661.9267
Email: childebrandt@rbs.ca

 

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